Selected work / 2024–2026
Brand worlds. Campaign systems. Ideas in motion.
A selection of identity, campaign and creative direction work across global icons and emerging businesses.
Sprite
Rebrand, visual system and rollout.
Associate Creative Director / 2026 ↗
Coca-Cola
Visual language, campaign expression and art direction.
Senior Art Director / 2026 ↗
PASTY
Brand identity, packaging and campaign world.
Creative Director / 2026 ↗
The Courtyard
Brand identity, community and campaign system.
Creative Director / 2025 ↗
KFC
Brand expression, campaign world and packaging.
Senior Art Director / 2025 ↗
Think Company
Brand identity, verbal expression and guidelines.
Senior Art Director / 2025 ↗
Nalia
Beauty identity, cultural storytelling and campaign world.
Creative Director / 2024 ↗